flickr user John Revo Puno under CC BY ND 3.0 license
Shot of Fresh is our (mostly) weekly roundup of the latest Fresh Ideas content.
Big data may be the big buzzword, but unless your organization adjusts its culture to value fact-based decision making and real-time feedback, big data investments could turn into big GIGO investments.
How to reddit: Marketing Through the Anti-Social Feeding Tube of Social Networks
A lot of the web’s viral content gets filtered through reddit, but since it’s not a social network and doesn’t have the intuitive user-friendly interface of one, how can marketers and PR pros use reddit to their advantage? Here’s a primer on how to reddit.
Jargonology Episode 5: Narcissystem
Enough about what we think about our content, what do you think about our content? The latest word to add to the jargon jar is narcissystem, and chances are, you’ve dealt with one.
